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I have been in the athletic team since junior high school. Achieving success in sports always involves hard training, good preparation, and perseverance. I have a strong conviction to be a persistent and successful player in the arena of academic research – aiming high and far and making solid continual progress.

My research interests fit broadly into the areas of Electronic Commerce, Internet Economy, and Internet Marketing. Current focuses are on the social and economic impact of online consumer-generated content and social media, online communities and online social network, information systems and marketing, and healthcare and IT.

               SSRN Author Page | Google Scholar Citation

JOURNAL PUBLICATIONS go back

  1. A Social Network Matrix for Implicit and Explicit Social Network Plates,” with W. Zhou and S. Piramuthu, forthcoming, Decision Support Systems, 2014.

  2. The Impact of Social and Conventional Media on Firm Equity Value: A Sentiment Analysis Approach,” with Y. Yu and Q. Cao, Decision Support Systems, 55(4), November 2013, pp. 919-926.

  3. Social Media and Firm Equity Value,” with X. Luo and J. Zhang, Information Systems Research, 24(1), March 2013, pp. 146-163.

  4. An Analysis of One-Star Online Reviews and Responses in the Washington D.C. Lodging Market,” with S. Levy and S. Boo, Cornell Hospitality Quarterly, 54(1), February 2013, pp. 49-63.

  5. Unified Modeling Language (UML) Adoption - A Holistic Model,” with V.C. Gu and Q. Cao, Decision Support Systems, 54(1), December 2012, pp. 257-269.

  6. To Continue Sharing or Not to Continue Sharing? – An Empirical Analysis of User Decision in Peer-to-Peer Sharing Networks," with M. Xia, Y. Huang, and Andrew B. Whinston, Information Systems Research, 23(1), March 2012, pp. 247-259.

  7. Online User Reviews, Product Variety, and the Long Tail: an Empirical Investigation on Online Software Downloads,” with W. Zhou, Electronic Commerce Research and Applications, 11, 2012, pp. 275-289.

  8. Exploring Determinants of Voting for the “Helpfulness” of Online User Reviews: A Text Mining Approach,” with Q. Cao and Q. Gan, Decision Support Systems, 50(2), January 2011, pp. 511-521.

  9. Analyzing the Impact of Intermediaries in Electronic Markets: An Empirical Investigation of Online Consumer-to-Consumer (C2C) Auctions,” Electronic Markets, 20 (2), June 2010, pp. 85-93.

  10. Voice of the Crowd: Ballot Box Communication in Online Sharing Communities,” with Mu Xia, Yun Huang, and Andrew B. Whinston, Communications of the ACM, 52 (9), September 2009, pp. 138-142.

  11. Informational Cascades and Software Adoption on the Internet: An Empirical Investigation,” with Bin Gu and Andrew B. Whinston, MIS Quarterly, 33(1), March 2009, pp. 23-48.

  12. The Dynamics of Online Word-of-Mouth and Product Sales – An Empirical Investigation of the Movie Industry,” with Bin Gu and Andrew B. Whinston, Journal of Retailing, 84(2), 2008, pp. 233-242.  (Top 10 most-cited articles published by the journal 2007-2011; Emerald Management Reviews Citations of Excellence Awards for 2014, 2012).

  13. Do Online Reviews Matter? - An Empirical Investigation of Panel Data,” with Bin Gu and Andrew B. Whinston, Decision Support Systems, 45(4), November 2008, pp. 1007-1016. (Top 10 most-cited articles published by the journal since 2008).


PAPERS IN CONFERENCES AND Workshops go back
  • “Social Media and Drug Sales,” with V.C. Gu, Q. Cao, and A. B. Whinston, forthcoming in Proceedings of the 2nd International Conference on Big Data and Analytics in Healthcare (BDAH 2014), Singapore, July 2014.
  • “Does it Matter Where the Word-of-Mouth Occurs? An Empirical Study on the Sales Impact of the Distribution of Online Reviews,” with W. Zhou, forthcoming in Proceedings of the 18th Pacific Asia Conference on Information Systems (PACIS 2014), Chengdu, China, June 2014.
  • “Customer Journeys on Online Purchase: Search Engine, Social Media, and Third-Party Advertising,” with J. Zhang, forthcoming in Proceedings of the 18th Pacific Asia Conference on Information Systems (PACIS 2014), Chengdu, China, June 2014.
  • “Mining Online User-Generated Content: Using Sentiment Analysis Technique to Study Hotel Service Quality,” with Q. Cao and Yang Y., forthcoming in Proceedings of the 46th Hawaii International Conference on System Sciences (HICSS 2013), Maui, Hawaii, January 2013.  
  • “How Does the Distribution of Word-of-Mouth across Websites Affect Online Retail Sales?” with W. Zhou, Proceedings of the Sixth Workshop on e-Business (WeB 2012), Orlando, FL, December 2012. (Best Paper Award)

  • “Social Media and Firm Equity Value,” with X. Luo and J. Zhang, Workshop on Information Systems and Economics (WISE 2012), Orlando, FL, December 2012.

  • “The Impact of Free Sampling of Information Goods on the Dynamics of Online Word-of-Mouth and Retail Sales,” with W. Zhou, Proceedings of the Eighteenth Americas Conference on Information Systems (AMCIS 2012), Seattle, WA, August 2012.      

  • “The Impact of Free Sampling on the Feedback Mechanism between Online User Reviews and Retail Sales,” with W. Zhou, the Sixth China Summer Workshop on Information Management (CSWIM 2012), Beijing, China, June 2012.

  • “Utilizing Consumer-Generated Online Reviews in an Urban Destination to Develop a Comprehensive Hotel Complaint Framework,” with S. Levy and S. Boo, Proceedings of the Travel and Tourism Research Association International Annual Conference (TTRA 2012), Virginia Beach, VA, June 2012.

  • “The Impact of Third-Party Information on the Dynamics of Online Word-of-Mouth and Retail Sales,” with W. Zhou, forthcoming in Proceedings of the Thirty Second International Conference on Information Systems (ICIS 2011), Shanghai, China, December 2011.

  • “An Empirical Analysis of Self-Enforcing Sanction in an Online Social Network,” with B. Gu, Y. Huang, and A. B. Whinston, the Seventh Symposium on Statistical Challenges in Electronic Commerce Research (SCECR 2011), June, 2011.

  • “Online User Reviews and Professional Reviews: A Bayesian Approach to Model Mediation and Moderation Effects”, with W. Zhou, in Proceedings of the International Conference on Information Systems (ICIS 2010), December, 2010 (Acceptance Rate 20%).

  • “How Professional Reviews Affect Online User Reviews? A Bayesian Hierarchical Approach to Model Mediation and Moderation Effects”, with W. Zhou, forthcoming in Proceedings of the Conference on Information Systems and Technology (CIST 2010), November, 2010.

  • “Unified Modeling Language (UML) IT Adoption – An Organizational Capability Perspective,” with V.C. Gu and Q. Cao, in Proceedings of 2010 DSI Annual Meeting (DSI 2010), November, 2010.

  • “Investigating Determinants of Voting for the “Helpfulness” of Online Consumer Reviews: A Text Mining Approach,” with Q. Cao and Q. Gan, in Proceedings of the American Conference on Information Systems (AMCIS 2010), August, 2010.

  • “Online User Reviews and Expert Opinions: A Bayesian Hierarchical Approach to Model the Mediating Role and Time-Variant Impact,” with W. Zhou, China Summer Workshop on Information Management (CSWIM 2010), June, 2010.

  • “Product Variety, Online Word-of-Mouth and Long Tail: an Empirical Study on the Internet Software Market,” with W. Zhou, in Proceedings of the International Conference on Information Systems (ICIS 2009), December, 2009 (Acceptance Rate 20%).

  • “Is the Niche Culture Rising? An Empirical Study on the Internet Software Market,” with W. Zhou, China Summer Workshop on Information Management (CSWIM 2009), June, 2009. 

  • “Social Influence and Social Norm in Peer-to-Peer Networks - A Longitudinal Analysis of Individual Contributions and Peer Enforcement in a Music Sharing Network,” with B. Gu, Y. Huang, and A. B. Whinston, Fifth Symposium on Statistical Challenges in Electronic Commerce Research (SCECR 2009), May, 2009.

  • "Indirect Reciprocity in Contributions to a Peer-to-Peer Music Sharing Network - An Empirical Analysis of Individual Level Data,” with Bin Gu, Yun Huang, and Andrew B. Whinston, forthcoming, in Proceedings of the International Conference on Information Systems (ICIS 2008), December, 2008 (Acceptance Rate 20%).

  • “Indirect Reciprocity in a Peer-to-Peer Music Sharing Network – An Empirical Analysis of Individual Level Data,” with Bin Gu, Yun Huang, and Andrew B. Whinston, forthcoming, Fourth Symposium on Statistical Challenges in Electronic Commerce Research (SCECR 2008), May, 2008.

  • “The Dynamics of Online Peer-to-Peer Communities: An Empirical Investigation of Music Sharing Network as an Evolutionary Game,” with Bin Gu, Yun Huang, and Andrew B. Whinston, in Proceedings of Sixth Workshop on e-Business (WeB 2007), December, 2007.

  • “The Dynamics of Online Peer-to-Peer Communities: An Empirical Investigation of Music Sharing Network as an Evolutionary Game,” with Bin Gu, Yun Huang, and Andrew B. Whinston, in Proceedings of Conference on Information Systems and Technology (CIST 2007), November, 2007.

  • “Implicit Many-to-One Communication in Online Communities,” with Mu Xia, Yun Huang, and Andrew B. Whinston, in Proceedings of the 3rd International Conference on Communities and Technologies (C&T 2007), June, 2007 (Acceptance Rate 30%).

  • “An Empirical Investigation of the Dynamics of Online Communities as an Evolutionary Game,” with Bin Gu, Yun Huang, and Andrew B. Whinston, Third Statistical Challenges in eCommerce Research Symposium (SCECR 2007), May, 2007.

  • “The Role of Dealers in Electronic Markets: Empirical Insights from Online Auctions,” with B. Gu, and A. B. Whinston, in Proceedings of International Conference on Information Systems (ICIS 2006), December, 2006, pp. 2027-2036 (Acceptance Rate 15%).

  •  “The Dynamics of Online Communities: An Empirical Investigation of Music Sharing Network as An Evolutionary Game,” with Yun Huang, Bin Gu, and Andrew B. Whinston, in Proceedings of Fifth Workshop on e-Business (WeB 2006), December, 2006.

  • “Do Free-riders Matter? An Empirical Analysis of Online Sharing Communities,” with Mu Xia, Yun Huang, and Andrew B. Whinston, in Proceedings of Conference on Information Systems and Technology (CIST 2006), November, 2006.

  • “The Impact of Intermediaries in Online Consumer-to-Consumer (C2C) Market: An Empirical Investigation,” with Bin Gu and Andrew B. Whinston, INFORMS Marketing Science Conference, June, 2006.

  • “An Empirical Analysis of Herding On the Internet: the Case of Software Downloading,” with Bin Gu and Andrew B. Whinston, in Proceedings of the International Conference on Information Systems (ICIS 2005), December, 2005, pp. 859-871 (Acceptance Rate 15%).

  • “Informational Cascades vs. Network Externalities: An Empirical Investigation of Herding on Software Downloading”, with Bin Gu and Andrew B. Whinston, Workshop on Information Systems and Economics (WISE 2005), December, 2005 (Acceptance Rate 30%).

  • “Analysis of Herding on the Internet – An Empirical Investigation of Online Software Download,” with Bin Gu and Andrew B. Whinston, Proceedings of the American Conference on Information Systems (AMCIS 2005), August, 2005, pp. 3514-3518.

  • “How the Internet Affects Consumer Herd Behavior: An Empirical Analysis,” with Bin Gu and Andrew B. Whinston, the INFORMS Marketing Science Conference, June, 2005.

  • “A Cross-Cultural Study of ERP Implementation,” With Fiona Nah and Bingguang Li, in Proceedings of the 12th Information Resources Management Association International Conferences (IRMA), May, 2001.



 

Research Grants go back

  • The GWSB I2SDS Summer Research Grant, for the research on the Impact of Brand Extensions on Shareholder Value, with A. Krasnikov, Summer 2014.
  • The GWSB Data Acquisition Grant, for Acquiring the 2011 Comscore Dataset, 2012-2013.
  • The ESCP Europe Research Project Funding, for the research on Implicit Social Network, with W. Zhou, S. Piramuthu, and E. Yoon, 2012.
  • The GWSB Office of Undergraduate Programs Research Experience for Undergraduates (REU) Program, for the research on the Economic Impact of Online Consumer Generated Media – A Text Mining Perspective, March – August 2009.
  • 2007 Net Institute Summer Grant , for the research on the Evolutionary Game of Online Communities, with Bin Gu, Yun Huang, and Andrew B. Whinston.

  • The University of Texas at Austin, Office of the Vice President Research Grant, for the research on the adoption of B2B E-Commerce with Bin Gu, 2004-2005.